Press Release Author = Johan Struijk / Founder of RightMouse
Industry = Advertising
Press Release Summary = A dutch entrepreneur came up with a revolutionary idea. The
use of the right mouse button for advertising purposes.
Press Release Body = Amsterdam, Netherlands (FRPC) 26 November 2006 -- A dutch
entrepreneur has invented a whole new way of advertising. By making use of the right
mouse button on web pages there are many benefits. Not only is this a protection for
the webmasters, since this way it will be more difficult for visitors to steal
source code, in the same time they also gain additional money from their web sites.
The idea is simple. When a surfer enters a web site that has RightMouse integrated,
the surfer will be redirected to a RightMouse advertiser when he or she uses the
right mouse button. You often see web sites disabling the usage of the right mouse
button in an attempt to stop source code thiefs. Now they can do the same but even
gain money from it.
Johan Struijk, from Amsterdam, Holland, setup RightMouse.net after the invention of
"Title & Status Bar advertising". "This way of advertising turned out not efficient
enough," said Johan.
Right Mouse Advertising is much more efficient for both parties, the publisher and
advertiser.
Web Site = http://www.RightMouse.net
Contact Details = Find out more about this new way of advertising, please visit
their Web site: www.RightMouse.net
Contact: Johan Struijk, Founder of RightMouse, johan_struijk@yahoo.com
2009
